Brand Introduction
Days Inn by Wyndham is a globally recognized hospitality brand that has been a leader in the hotel industry for decades. Founded in 1970, the brand has grown into one of the most trusted names in the midscale hotel segment, with over 1,500 locations across the United States and worldwide. Days Inn offers a mix of comfortable accommodations, affordable pricing, and reliable service, making it a preferred choice for business and leisure travelers. The brand operates under Wyndham Hotels & Resorts, one of the largest hotel chains in the world, ensuring strong brand recognition and global market trust.
Space Requirements
- Minimum Space Requirement: 25,000 – 40,000 square feet
- Maximum Space Requirement: 80,000+ square feet
- Ideal Location: High-traffic areas, near airports, business districts, highways, and tourist destinations
- Number of Rooms: Typically between 50 and 150 rooms, depending on location and market demand
Investment Requirements
- Franchise Fee: $35,000 – $50,000 (varies based on property size and location)
- Total Investment: $200,000 – $15 million (varies based on property size, renovations, and market conditions)
- Royalty Fee: 5% of gross revenue
- Marketing Fee: 4% of gross revenue
- Additional Costs: Furnishings, technology setup, insurance, staffing, and operational expenses
Business Details
Overview of Services
Days Inn by Wyndham provides quality hospitality services, including:
- Comfortable and well-equipped guest rooms
- Complimentary breakfast and Wi-Fi
- Fitness centers, swimming pools, and business meeting rooms (varies by location)
- Loyalty programs through Wyndham Rewards
Target Customer Base
- Business travelers
- Families and leisure travelers
- Tourists and road-trippers
- Budget-conscious guests seeking quality service
Unique Selling Points (USPs)
- Competitive pricing with superior service
- Global brand recognition and loyalty programs
- Flexible property design options to meet market needs
Franchise Conditions
Eligibility Requirements
- Experience: Prior experience in the hospitality or real estate industry is preferred but not mandatory
- Location Preferences: High-traffic areas, near airports, major highways, and tourist hubs
- Staffing Requirements: Hotel manager, front desk personnel, housekeeping, maintenance, and food service staff (if applicable)
- Financial Prerequisites: Ability to meet capital investment and operational cost requirements
Franchise Benefits
Key Advantages
- Strong Brand Recognition: Benefit from Wyndham’s extensive brand reputation and customer loyalty
- Profitable Business Model: Competitive pricing and high occupancy potential
- Comprehensive Training & Support: Wyndham provides marketing, staff training, operational support, and reservation system access
- Marketing & Advertising Support: Inclusion in Wyndham’s global marketing campaigns and online booking platforms
- Exclusive Supplier Network: Access to Wyndham’s preferred vendors for cost-effective supply chain management
Company USPs
- Trusted Hospitality Brand: A well-established name in the hotel industry
- Customer Loyalty Program: Wyndham Rewards program attracts repeat guests
- Efficient Operations: Streamlined property management and operational support
- Ethical Business Practices: Commitment to sustainability and responsible hospitality
No-Guarantee Disclaimer
- Days Inn by Wyndham does not guarantee specific profit margins, business success, or return on investment (ROI).
- All information provided is accurate to the best of the company’s knowledge but may be subject to change based on market dynamics or operational requirements.
- Franchisees are encouraged to conduct their own due diligence and understand the risks involved before entering into the franchise agreemen